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Presented with gratitude to the Mises Institute, whose commitment to economic education made this edition possible.
Who We Are
WELCOME
The financial system is under stress, and the dollar continues to lose value. For investors paying attention, this isn’t a time to sit still—it’s a time to take action.
At Cole Metals, our mission is simple...
With over 25 years of experience in financial services, I've had a passion for helping clients protect their savings and plan for the future. Whether you're new to precious metals or a seasoned investor, we're here to help you make informed decisions with confidence.
You don't have to face uncertain markets alone. Let’s talk about how you can protect and preserve what you’ve built — both now and for the next generation.
Experience the strength of Cole Metals’ world-class network. By partnering with the largest precious metals wholesalers, distributors, and logistics experts in the U.S., we provide you with a cost-effective path into the market. With our strategic approach and dedicated support, we help you meet your investment goals with precision and expertise.
Our Direct Delivery service provides secure delivery of your gold, silver, or other precious metals to the location of your choice—whether it’s your home, office, or a trusted depository. Convenient, reliable, and safe, we make it easy to protect your wealth.
It's time to protect your wealth long-term by diversifying your retirement holdings. A financially secure future starts with a diversified approach, where physical precious metals are added to self-directed IRAs. Our firm provides personalized guidance through every step of the process. Not only is your wealth protected, but you have a dedicated partner.
We walk you through must-know compliance details, applying our expertise to encourage smooth sailing. With all of the uncertainties ahead, a portion of your retirement savings belongs in gold. CMG can make it happen with our signature consultative approach to the allocation process.
WHY INVEST
Real wealth isn’t measured in dollars: it’s measured in purchasing power. While the U.S. dollar has relentlessly lost value for a century, gold has retained its ability to buy goods and services. An ounce of gold today is the same as it was 100 years ago, but it takes over 100 times as many dollars to acquire one. This is not because gold has changed, but because the dollar’s value has eroded. Precious metals help protect your savings from this silent erosion—acting as a store of value in any economy.
Since the last time the U.S. had a balanced budget, in 2000, gold has outperformed the S&P 500—even with dividends reinvested. Its ability to deliver strong returns, especially during economic uncertainty, proves that precious metals can grow wealth while providing stability.
Diversification means more than spreading money across stocks and bonds—it means holding assets that behave differently. Gold and silver often move counter to traditional markets, helping reduce overall risk and hedge against inflation and currency devaluation volatility.
"Finis Cole is a domain expert in precious metals. His in-depth knowledge of both the precious metal universe and the larger macroeconomic environment distinguishes him from other players.
His counsel has proven to be invaluable. This elevated opinion is based on prior experience with other firms and the high value-add from Finis’ advice on multiple transactions over 5+ years.
Finis is a consummate professional who sincerely cares about his clients. He communicates well, both proactively and in a timely manner. His character is impeccable. He acts as a true fiduciary should. He has proven to be absolutely trustworthy in all our dealings.
If I were not retired and still a Registered Investment Advisor for a Fortune 50 pension fund, I would surely find a way to obtain Finis' extraordinary counsel and the firm's superior services."
"My husband and I first worked with Finis Cole in 2018 when he was at another firm. He was always professional, responsive, and very knowledgeable and thus we made proactive efforts to stay in touch with him as we valued his counsel on our investment in precious metals versus the more conventional stocks and bonds touted by the major investment houses. We both grew up with depression era parents who were conservative and thus were well educated enough to appreciate his in-depth knowledge.
Finis has now founded Cole Metals Group and we have continued to have greater confidence in his counsel than others in the broader gold market. We have advised him to become a registered gold investment advisor as there is an absence of qualified advisors in this important investment area especially in light of the world wide upheaval we are hearing about on the nightly news.
He is knowledgeable and clear about his advice as well as responsive to our requests with great follow-up. We recommend him highly."
"When considering an investment in the world of precious metals I realized that I needed an adviser/broker to introduce me to the market, to explain my options and guide me through the process. Because of his experience in the business and wealth of knowledge, I chose Mr. Finis Cole, President of Cole Metals Group in Boca Raton, Florida, who has handled my husband's special metals investments for more than seven years, to handle my investments as well. Mr. Cole is experienced, honest and detailed in every step of his transactions and maintains a broker/investor relationship with all clients. He is my broker and I am impressed with how he conducts his business. He is a true professional and meets all of my criteria. I would highly recommend him to any investor."
CMG RESOURCES
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As foreign governments reduce their appetite for U.S. debt, the dollar’s stability—and your savings—hang in the balance. On April 9, 2025, the U.S. raised tariffs...
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Gold is one of the most misunderstood assets in the modern financial world. Misconceptions about its purpose, behavior, and value are common — even among...
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Most Americans feel overtaxed and underrepresented — and according to this new explainer by Thomas Savidge at AIER, they have every reason to feel that...